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Here We Grow Again… - Tue, 01 Mar 2011 01:30:32 +0000 PRLog (Press Release) – Feb 28, 2011 – Dave Ramsay joins eKzact in the role of business development. Dave joins eKzact with 20+ years in the telecommunications industry working with mid-sized enterprises to improve internal and external communications.  Dave’s primary focus has been on business development and customer service. Dave’s career includes working with companies including Telus, [...]

Web Design and the Bottom Line: Does it Pay to Spring for the Extras? (Part Four) - Wed, 27 Oct 2010 15:43:01 +0000 Throughout the first three posts in this series, we’ve been careful to point out that more often than not, it’s worth it for business owners to think ahead spend a little bit more on the “extras” that can make their websites more competitive. But that doesn’t mean you should go spending like a sailor on [...]

Web Design and the Bottom Line: Does it Pay to Spring for the Extras? (Part Three) - Fri, 22 Oct 2010 15:18:51 +0000 It’s pretty likely that, at some point in your journey as a business owner and entrepreneur, you’ve spent a late night hunched over a calculator or spreadsheet. Learning to understand the numbers – and occasionally beat them until they give up their secrets – is a critical skill for anyone who wants to remain profitable. [...]

Web Design and the Bottom Line: Does it Pay to Spring for the Extras? (Part Two) - Mon, 18 Oct 2010 19:35:49 +0000 In this series of posts, we’re taking a look at whether it makes sense for business owners to go “beyond the basics” when it comes to having their websites designed or upgraded. We know that there are a lot of factors that go into decisions, and that the answers aren’t always clear. In the first [...]

Web Design and the Bottom Line: Does it Pay to Spring for the Extras? (Part One) - Fri, 15 Oct 2010 16:04:29 +0000 One of the first questions that a business owner has to answer, once they decide to upgrade or redesign their website, is how far to go. Web design, not to mention online marketing, is a constantly-changing field; every new turn of the calendar brings a new set of features and ideas that could possibly be [...]

How to Make Your YouTube Video a Viral Hit - Tue, 12 Oct 2010 21:05:20 +0000 As anyone who’s ever been around any form of entertainment can tell you, producing hits is hard. Most bands never once come up with the top 40 single, and of those that do, only a small fraction ever repeat the act. Plenty of high-profile box office movies bomb, and a full 95% of all books [...]

Four Big Mistakes in YouTube Marketing - Thu, 23 Sep 2010 13:44:10 +0000 We’ve already written about how easy and important it is to use YouTube as a marketing tool. Simply put, it’s something that nearly every business should be trying, given that more than 1 billion people a day are checking in to see video clips of all sorts. What we haven’t told you, however, is how [...]

How to Make Your YouTube Video a Viral Hit - Thu, 23 Sep 2010 13:35:29 +0000 As anyone who’s ever been around any form of entertainment can tell you, producing hits is hard. Most bands never once come up with the top 40 single, and of those that do, only a small fraction ever repeat the act. Plenty of high-profile box office movies bomb, and a full 95% of all books [...]